News broke this week that Kate Moss’ October collection for Topshop will be her last. Cue rumours about her being dropped for being too old, Sir Phillip Green’s daughter Chloe taking centre stage etc.
I think this is a good decision. When Kate Moss unveiled her first collection for Topshop in 2007 I can remember the hype and excitment around it. People qued outside Topshop’s flagship store and I remember being giddy with lust over a floasty green dress from her range.
However, three years later I feel Kate has kind of lost her appeal. She’s much older than the majority of Topshop’s customer base, and she just doesn’t have the kudos anymore - regardless of how sucessful she still is as a model.
It’ll be interesting to see who Topshops’ new collaboration, if any, will be with. The brand has a lot to contend with now rival high street retailer H&M has collaborated with Karl Lagerfield , Stella McArtney, and most recently, Alber Elbaz from Lanvin.