Just been reading my feeds (a little overdue admittedly) and saw a great post for Michael Litman about a presentation he saw at the Social Networking World Forum by Dirk Singer.
It’s all about justifying social media in these credit crunch times. I think it’s really interesting and a good way to get the point across to clients etc without all the hype and buzz words they don’t necessarily understand.
Justifying social media to internal clients
View more presentations from Dirk Singer.